It has been scientifically proven that receiving and giving hugs releases the bodys natural love drug, oxytocin, calming your nervous system and boosting positive emotions.
While the robotic hugging chair comes in male and female varieties, would it have the same soothing effect?
http://www.inquisitr.com/1525100/japan-invents-a-chair-that-hugs-you-when-you-are-lonely-redefines-creepy/